Boeken Big Data Engineer

AI in Marketing, Sales and Service

AI and Algorithmics have already optimized and automated production and logistics processes. Now it is time to unleash AI on the administrative, planning and even creative procedures in marketing, sales and management. This book provides an easy-to-understand guide to assessing the value and potential of AI and Algorithmics. It systematically draws together the technologies and …

Big Data Demystified

“This is the book we’ve been missing: big data explained without the complexity.” Marc Salomon, Professor in Decision Sciences and Dean at University of Amsterdam Business School "I have never come across a book that is so full of practical advice, actionable examples and helpful explanations" Tobias Wann CEO at @Leisure Group Big Data is …

Technology and the Blue Economy

70 per cent of the planet is covered by water, and 90 per cent of global economic trade is transported by sea. The world's seas and oceans are big business. Based on gross marine product, the ocean can be considered the world's seventh-largest economy, with the total global value of the Blue Economy predicted to …

Snowflake Essentials

Understand the essentials of the Snowflake Database and the overall Snowflake Data Cloud. This book covers how Snowflake’s architecture is different from prior on-premises and cloud databases. The authors also discuss, from an insider perspective, how Snowflake grew so fast to become the largest software IPO of all time. Snowflake was the first database made …

Big Data Analytics with SAS

Leverage the capabilities of SAS to process and analyze Big Data About This Book * Combine SAS with platforms such as Hadoop, SAP HANA, and Cloud Foundry-based platforms for effecient Big Data analytics * Learn how to use the web browser-based SAS Studio and iPython Jupyter Notebook interfaces with SAS * Practical, real-world examples on …

Optimizing Databricks Workloads

The book takes a hands-on approach to speeding up your Spark jobs and data processing by covering the implementation and associated methodologies that will have you up and running in no time. Developers working with Databricks and Spark will be able to put their knowledge to work with this practical guide to optimizing workloads.

Big Data in Practice

The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book …

De nieuwe regels van sales en service

Dankzij internet beschikken je klanten over een eindeloze hoeveelheid informatie. Het koopproces is daardoor radicaal veranderd. Iedereen die betrokken is bij sales of klantenservice heeft een complete set nieuwe vaardigheden nodig om daarin te overleven. Vergeet ‘pushverkoop’ maar: het initiatief ligt nu bij de klant. En die wil zich meer dan ooit koning voelen. De …

De revolutie van big data

Big Data Fundamentals

This text should be required reading for everyone in contemporary business. --Peter Woodhull, CEO, Modus21 The one book that clearly describes and links Big Data concepts to business utility. --Dr. Christopher Starr, PhD Simply, this is the best Big Data book on the market! --Sam Rostam, Cascadian IT Group ...one of the most contemporary approaches …