Boeken Sales Executive

Six Sigma For Marketing Processes

Nearly half of the top one hundred Fortune 500 companies use Six Sigma methodology in some part of their business. These companies have been among the top one hundred for five or more years and consistently report higher revenue and significantly higher profits than competitors. This underscores the impact on the cost side. Now the …

Get Out of My Office!

First of all, the level everyone understands is that an executive is the person who is responsible for policy and direction of a departmental function. I call this the functional silo. They are in charge and lead the Sales and Marketing effort, the Manufacturing Division, the R&D efforts, the financial function or various other areas. …

The Marketing Gurus

This indispensable guide to classics of marketing strategy, summarizing the lessons of seventeen of the most influential titles in the field. The featured books include: Crossing the Chasm by Geoffrey Moore; The Popcorn Report by Faith Popcorn; The Anatomy of Buzz by Emanuel Rosen; Purple Cow by Seth Godin; Relationship Marketing by Regis McKenna; Don't …

Leave Them in the Dust!

I don't know of a single Executive Education business or training organisation who would not get some type of improvement by using the strategies in this book. Contrary to media coverage, growing your Executive Education business or any type of training business for that matter is not down to magic or superhuman business acumen. It …

From Msp to Bsp

Msdr: Medical Sales Desk Reference

In the MSDR: Medical Sales Desk ReferenceT, we took the best practices from award winning sales representatives, tenured sales managers, marketing executives and physicians to create one, ultimate selling manual for the medical industry. Many medical companies have used standard selling tactics and strategies and tried to apply them to medical sales. No one ever …

Selling Professionally

The Hot Tub Manifesto

The Hot Tub Manifesto presents a personal and compelling entrepreneurs' perspective on how the authors positioned, pivoted, grew, and scaled their company, gaining the freedom and flexibility to support the lifestyle they wanted.

How to Select a Profitable Country for Foreign Direct Investments?

As an attempt to provide rich and deep insights into managerial procedures, as well as critical success factors that should be considered in successfully selecting a beneficial foreign country for foreign direct investments, five empirical comparative in-depth case studies were purposefully selected from among sixteen potential Western Australian firms which established business operations abroad. The …

Leadership Sales Coaching

Get ready to learn the purpose of a sales coach. In this executive summary of Leadership Sales Coaching, Transforming from Manager to Coach Jason shares the experience that comes with thousands of hours of seminars and coaching calls. Driven by the core philosophy that "when beliefs are in line, the right behaviors follow," this book …