Opleidingen Corporate Communicatie

A crisis may occur either naturally or as a result of human error, intervention, or even malicious intent. It can include tangible devastation, such as the loss of lives or assets, or intangible devastation, such as the loss of an …

Corporate branding defines what the identity of your brand is: What makes it unique and sets it apart from the competitors? What is the core narrative you want to convey? Why should your employees and stakeholders be proud of building …

Understanding how organisations interact with financial markets is an essential success factor for corporate communication professionals. This three-day programme covers the fundamentals of finance and accounting. You will learn what information stakeholders need, and how to calculate the different concepts. Accordingly, you will …

The media landscape has changed, and new players are imposing new strategies on communicators. Shifts in the political environment as well as new technologies are driving this evolution. Meanwhile, a major implication for communications professionals is that their role is …

Interactive change occurs in a situation in which people create new realities together and learn to deal with ambiguity. For this approach to be successful, you need to confront uncertain change situations head on and acknowledge tensions. From there, in-depth …

The four-day Summer Foundation Course is a must-attend course for professionals with an interest in corporate communication. Around 900+ professionals has been enrolled in our Summer Foundation Course in Corporate Communication in the past thirty years. This long-established Summer Foundation …

In this course you will master the skills you need to excel as a general manager working in corporate communication. How people see a problem, opportunity or decision depends on their background and experiences. The perspectives of people who spent …

Not all communication activities in an organisation are strategic – in fact, most are not. Many large and expensive campaigns might be necessary and useful, but only operational from a management point of view. They support day-to-day work, but don’t …

Communication does not work in isolation. Multiple forces, such as leadership, culture, structure, and technology, interplay to influence how communication works. Effective employee communication requires a thorough understanding of organisational context, infrastructure, power dynamics, employee psychologies, and communication processes. Today, …

The digital transformation has increased the complexity of work and the challenges for corporate communication professionals. The empowerment of internal and external stakeholders through digital tools requires organisations to reconsider their structures, processes, and strategies. How do these changes impact …

Je bent werkzaam in een functie met de verantwoordelijkheid voor (een deel van) het corporate communicatiebeleid en je wilt je verder ontwikkelen op dit gebied. Ook wil je het officiële NIMA-diplom... Als communicatiemanager of -adviseur ben jij de gesprekspartner van …

Bij concerncommunicatie staat het imago van de organisatie centraal. Hierbij wordt er besloten hoe een boodschap van de organisatie wordt gecommuniceerd, bepaal je de identiteit van de organisatie en hoe je het imago van de organisatie eventueel aan kunt passen. …