Boeken Marketing Manager
Een marketing manager is in alle sectoren nodig en kan binnen verschillende organisaties werken. Driekwart van de afgestudeerden vindt snel een baan. Omdat er veel afgestudeerden zijn wordt er voor de komende jaren een overschot verwacht. Ook zijn de gevolgen van de economische crisis nog te merken binnen de sector. Toch zijn de vooruitzichten vooralsnog goed.
Een marketing manager heeft doorgroeimogelijkheden tot (commercieel) directeur en senior adviseur.
Er zijn een hoop verschillende manieren om je te verdiepen in het beroep Marketing Manager. Je kan een opleiding volgen, maar er zijn nog andere laagdrempelige manieren om aan die kennis te komen. Hieronder kan je diverse boeken, Ebooks of DVDs vinden waarmee je meer kan leren over de functie en de inhoud van het beroep Marketing Manager. Er zijn boeken voor de beginner of voor de Marketing Manager die verder wilt ontwikkelen binnen het vakgebied.De 97 beste boeken voor een Marketing Manager:
Key Marketing Metrics
Key Marketing Metrics - Engels | Paperback | 9781292360867 | 02 maart 2021 | 496 pagina'sMeasure, manage and get the most out of your marketing. Key Marketing Metrics is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, you will understand the pros, the cons and the nuances of more than 50 of the most important metrics, and know exactly how to …
Statistical Process Control for Managers
Statistical Process Control for Managers - Engels | Paperback | 9781947098787 | 21 september 2017 | 153 pagina'sIf you have been frustrated by very technical statistical process control (SPC) training materials, then this is the book for you. This book focuses on how SPC works and why managers should consider using it in their operations. It provides you with a conceptual understanding of SPC so that appropriate decisions can be made about …
Marketing agenda
Marketing agenda - Italiaans | E-book | 9788823816800 | 17 december 2018 | Adobe ePubIl marketing manager è oggi chiamato a «digitalizzare l’impresa», ma spesso non sa da che parte cominciare. Nel nuovo contesto digitale gli vengono assegnati obiettivi di branding o lead generation che richiedono un ripensamento generale del suo framework di lavoro. In questa direzione il libro offre un supporto nella scelta delle migliori caratteristiche con cui …
Marketing Voor De Horeca-Manager
Marketing Voor De Horeca-Manager - Nederlands | Paperback | 9789001761523 | 189 pagina'sMarketing Voor De Horeca-Manager is een boek van M.R. Romme
The Product Manager's Handbook How to Lead and Launch Successful Technology Products
The Product Manager's Handbook How to Lead and Launch Successful Technology Products - Engels | Paperback | 9781523087464 | 14 januari 2020 | 312 pagina'sThis book is a comprehensive and practical guide to the core skills, activities, and behaviors that are required of product managers in modern technology companies. Product management is one of the fastest growing and most sought-after roles by job seekers and companies alike. The availability of trained and experienced talent can barely keep up with …
Management for Professionals-The Product Manager's Toolkit®
Management for Professionals-The Product Manager's Toolkit® - Engels | Paperback | 9783319842967 | 08 mei 2018 | 207 pagina'sThis book provides a consistent and holistic managerial approach to product management and presents a practical and comprehensive methodology (roles, processes, tasks, and deliverables) that covers all aspects of product management. This book provides a consistent and holistic managerial approach to product management and presents a practical and comprehensive methodology (roles, processes, tasks, and deliverables) …
Brand Management In A Week
Brand Management In A Week - Engels | Paperback | 9781473627550 | 10 maart 2016 | 128 pagina'sBrand management just got easier You are just seven steps away from understanding the principles of successful brand management. Imagine knowing your brand so thoroughly that you can instinctively guide it through each stage of growth to provide a relevant and consistent experience to its audience. Now you can. Brand Management In A Week is …
Long and Short: Confessions of a Portfolio Manager
Long and Short: Confessions of a Portfolio Manager - Engels | E-book | 9781634134873 | 15 december 2009 | Adobe ePubRunning money is a learned skill, and Long and Short: Confessions of a Portfolio Manager provides the lessons that will help you become a more capable investor. Unsparingly honest, Long and Short reveals how the asset management industry really works, offers specific prescriptions for improving your investment results, and allows you to determine if you …
Adobe Experience Manager Quick-Reference Guide
Adobe Experience Manager Quick-Reference Guide - Engels | E-book | 9780133588286 | 12 november 2013 | 238 pagina's | Adobe ePubTo meet the challenges of today and needs of tomorrow, businesses have to be agile, adaptable, and innovative. Adobe Experience Manager (formerly CQ) allows organizations to create a compelling online experience across digital channels—web, mobile, email, video, and social media—to build their brand, drive revenue, and extend their reach. This quick look-up guide by Adobe …
Reclame: dood of levend
Reclame: dood of levend - Nederlands | E-book | 9789401408325 | 03 mei 2013 | 176 pagina's | EPUB met digitaal watermerkWat is de meerwaarde van reclame in een snel veranderende wereld? Merken, marketing en reclame staan vandaag onder druk. De meerwaarde van reclame staat meer dan ooit ter discussie. Dit boek is een aanzet tot debat en reflectie. In Reclame: dood of levend biedt Fons Van Dyck strategische antwoorden op vragen van marketeers en managers …