Boeken Sales & Marketing Manager

Veel middelgrote en grote organisaties vragen naar geschikte Sales & Marketing Managers, er is daarom voldoende werk te vinden voor een gemotiveerde Sales & Marketing Manager. Vaak begint de Sales & Marketing Manager binnen het team en stroomt bij geschiktheid door naar de managementfunctie.

Er zijn een hoop verschillende manieren om je te verdiepen in het beroep Sales & Marketing Manager. Je kan een opleiding volgen, maar er zijn nog andere laagdrempelige manieren om aan die kennis te komen. Hieronder kan je diverse boeken, Ebooks of DVDs vinden waarmee je meer kan leren over de functie en de inhoud van het beroep Sales & Marketing Manager. Er zijn boeken voor de beginner of voor de Sales & Marketing Manager die verder wilt ontwikkelen binnen het vakgebied.

De 96 beste boeken voor een Sales & Marketing Manager:

Restaurant Marketing for Owners and Managers

Restaurant Marketing for Owners and Managers

Restaurant Marketing for Owners and Managers - Engels | Paperback | 9780471226277 | 07 november 2003 | 240 pagina's

How do I market my restaurant to prospective customers? Do loyalty programs really work? How do I communicate with my local newspaper to get the biggest 'bang' for my marketing buck? By providing specific tools and methods tying marketing theory to practice, this book provides restaurant and foodservice managers with answers to these questions. "Resourceful …

How Not to Implement Six SIGMA

How Not to Implement Six SIGMA

How Not to Implement Six SIGMA - Engels | Paperback | 9781425712266 | 07 april 2006 | 92 pagina's

Your problem is: how can you get through the next few months or (God forbid) years until this Six Sigma nonsense blows over? Worry no more! This book will give you the knowledge, tools, and insights you need to guarantee the failure of Six Sigma in your organization. We know this is a big claim, …

Als De Leuning Beweegt

Als De Leuning Beweegt

Als De Leuning Beweegt - Nederlands | Paperback | 9789058712165 | 13 juni 2006 | 219 pagina's

2006. paperback, 218 pag, gesigneerd door Goos, in zeer goede staat

Product Managers Handbook

Product Managers Handbook

Product Managers Handbook - Engels | Hardcover | 9780071772983 | 16 september 2011 | 400 pagina's

The go-to guide for creating and managing a fully integrated product lifecycle--updated with critical information about innovative new tools and evolving customer perceptions

Key Marketing Metrics

Key Marketing Metrics

Key Marketing Metrics - Engels | Paperback | 9780273722038 | 09 december 2008 | 368 pagina's

Why read Key Marketing Metrics? Because better metrics lead to better decisions, which lead to better outcomes. This book does a superb job of helping marketers, and all executives, understand which metrics to use and how to use them. Erv Shames, former CEO, Kraft Foods As the old adage goes, If you can't measure it, …

Marketing Metrics

Marketing Metrics

Marketing Metrics - Engels | E-book | 9780134086125 | 27 juli 2021 | -329100

Now updated with new techniques and even more practical insights, this is the definitive guide to today’s most valuable marketing metrics. Four leading marketing researchers help you choose the right metrics for every challenge, and use models and dashboards to translate numbers into real management insight. Marketing Metrics: The Manager’s Guide to Measuring Marketing Performance, …

Alles anders dan anders

Alles anders dan anders

Alles anders dan anders - Nederlands | Hardcover | 9789055946075 | 23 oktober 2008 | 288 pagina's

Elke dag een beetje beter worden levert in de internationale concurrentie van tegenwoordig alleen nog maar een staanplaats op. We moeten uniek zijn. We moeten in alles wat we doen allesbehalve gewoon zijn! Want als je je voortdurend met anderen vergelijkt, dan kun je in elk geval op één ding rekenen: je gaat steeds meer …

Manager'S Guide To Distribution Channels

Manager'S Guide To Distribution Channels

Manager'S Guide To Distribution Channels - Engels | Hardcover | 9780071428682 | 16 april 2004 | 225 pagina's

Channel management has become one of the important components of a firm's competitive strategy, with mistakes often costing companies millions - and channel managers their careers. This title provides managers and decision makers with tools and go-to-market strategies for refining channel strategies and managing distribution relationships. Valuable tools to manage and maximize each link in …

Would They Call You Their Best Boss Ever?

Would They Call You Their Best Boss Ever?

Would They Call You Their Best Boss Ever? - Engels | Paperback | 9780983365761 | 23 mei 2012 | 266 pagina's

"Lead Your People to the Results You WantWho is the best boss you have ever worked for? What was it like working for this individual compared to, say, one of your less competent managers? You most likely did some of your best work, exceeded expectations, and felt that your work really mattered.The 132 short articles …

Sales Training Games

Sales Training Games

Sales Training Games - Engels | Hardcover | 9780566082061 | 06 januari 2000 | 274 pagina's

An eclectic collection of simple games, exercises and activities covering every aspect of selling skills and the sales process. The variety, simplicity and shortness of the games makes this collection an essential addition to the sales trainer's toolkit for preparing sales team meetings and sales training sessions - both formal and informal.

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