Boeken Sales & Marketing Manager

Veel middelgrote en grote organisaties vragen naar geschikte Sales & Marketing Managers, er is daarom voldoende werk te vinden voor een gemotiveerde Sales & Marketing Manager. Vaak begint de Sales & Marketing Manager binnen het team en stroomt bij geschiktheid door naar de managementfunctie.

Er zijn een hoop verschillende manieren om je te verdiepen in het beroep Sales & Marketing Manager. Je kan een opleiding volgen, maar er zijn nog andere laagdrempelige manieren om aan die kennis te komen. Hieronder kan je diverse boeken, Ebooks of DVDs vinden waarmee je meer kan leren over de functie en de inhoud van het beroep Sales & Marketing Manager. Er zijn boeken voor de beginner of voor de Sales & Marketing Manager die verder wilt ontwikkelen binnen het vakgebied.

De 96 beste boeken voor een Sales & Marketing Manager:

The SaaS Sales Method for Customer Success & Account Managers: How to Grow Customers

The SaaS Sales Method for Customer Success & Account Managers: How to Grow Customers

The SaaS Sales Method for Customer Success & Account Managers: How to Grow Customers - Engels | E-book | 9781386146742

Customer Success Managers and Account Managers are the newest addition to the sales team, whether they and their organizations know it or not. Building on the ideas in The SaaS Sales Method, which discusses how fundamental sales skills must be applied by every customer-facing employee, The SaaS Sales Method for Customer Success & Account Managers: …

Product Management Secrets: Techniques For Product Managers To Boost Product Sales And Increase Customer Satisfaction

Product Management Secrets: Techniques For Product Managers To Boost Product Sales And Increase Customer Satisfaction

Product Management Secrets: Techniques For Product Managers To Boost Product Sales And Increase Customer Satisfaction - Engels | E-book | 9781494495916 | 64 pagina's

The job of a product manager is made even more difficult by the simple fact that it really does not come with any clear instructions on how to do it correctly. As product managers we are constantly searching for ways to become better. What You'll Find Inside: 9 WAYS TO TO BECOME AN INFORMATION PRODUCT …

Welcome to Sales Management

Welcome to Sales Management

Welcome to Sales Management - Engels | Druk: New title | Paperback | 9781418441968 | 244 pagina's

Insurance policies, earth moving equipment, chemicals, telecommunications, computer hardware, software, pharmaceuticals, office equipment, time-shares, security systems, real estate, e-commerce products and services, leasing, professional services, recruiting, financial services ... the list of products and services marketed and sold by business to business companies seems endless. But all these companies have one thing in common ... …

Sales Promotions: The Dynamic Manager's Handbook Of 23 Ad Campaigns and Sales Promotions You Can Use

Sales Promotions: The Dynamic Manager's Handbook Of 23 Ad Campaigns and Sales Promotions You Can Use

Sales Promotions: The Dynamic Manager's Handbook Of 23 Ad Campaigns and Sales Promotions You Can Use - Engels | E-book | 9781452317328

Promotions can give your company a short-term boost in sales or a long-term path for revenue growth. Each of these promotion and advertising ideas includes a description of the markets in which it works best, a step-by-step outline for executing it, and dozens of helpful do's and don'ts from the businesses that developed them. They …

The Art and Science of Marketing

The Art and Science of Marketing

The Art and Science of Marketing - Engels | Druk: New edition | Paperback | 9780199285563 | 464 pagina's

If your organization has customers, you need to understand marketing. And to achieve the best results from your marketing requires a subtle blend of art and science. It can also benefit from recommendations for practice rather than lists of options from which to choose. The art of marketing comes from the doing of marketing - …

LEAN APPLICATIONS IN SALES

LEAN APPLICATIONS IN SALES

LEAN APPLICATIONS IN SALES - Engels | Druk: 1 | Paperback | 9781606497661 | 180 pagina's

Over the past decade, Lean methods and tools have helpedmanufacturing organizations improve their productivity levelssignificantly by focusing on data, systematic elimination ofwaste, and improvement of flow. Today many nonmanufacturingorganizations are applying the powerful process improvementmethods and tools employed with Lean techniques.This book illustrates Lean methods and tools applicationsapplied to a full range of sales organizations …

The Ultimate Sales Managers' Guide

The Ultimate Sales Managers' Guide

The Ultimate Sales Managers' Guide - Engels | Hardcover | 9780471973188 | 240 pagina's

Praise for The Ultimate Sales Managers' Guide Klymshyn not only understands this great profession, he relates the passion and fun of managing sales people in this wonderful guide. We have waited for this for some time. -Rand Sperry, cofounder, Sperry Van Ness, Commercial Real Estate Advisors This book reminds us that we can never invest …

Price and Discount Schedule Analysis

Price and Discount Schedule Analysis

Price and Discount Schedule Analysis - Engels | Druk: illustrated edition | Hardcover | 9780899303666 | 280 pagina's

Discount Schedule Analysis (DSA), a technique illustrated and explained in this management book, provides analytical tools for increasing profits by linking prices and discounts to management decision making. According to the authors, the most direct way for many manufacturers to affect the bottom line is to reduce the prices paid for goods and services. It …

The Product Manager's Field Guide

The Product Manager's Field Guide

The Product Manager's Field Guide - Engels | Druk: ed | Paperback | 9780071410595 | 228 pagina's

This is the first all-in-one guide to the techniques and tools of today's top product managers. Linda Gorchels' bestselling The Product Manager's Handbook introduced thousands of professionals to the expanding roles and responsibilities of a product manager in today's demanding marketplace. Now, in The Product Manager's Field Guide , Gorchels explores the specific skills, abilities, …

Managers Guide to Marketing, Advertising, and Publicity

Managers Guide to Marketing, Advertising, and Publicity

Managers Guide to Marketing, Advertising, and Publicity - Engels | Druk: 1 | E-book | 9780071713467 | 272 pagina's

Proven strategies that make sure your marketing message stands out from the rest The average American is exposed to as many as 5,000 marketing messages per day, so it's more important than ever to create the most effective marketing and advertising campaigns as possible. Manager's Guide to Marketing, Advertising, and Publicity explains The 14 principles …

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